First, white hat seo
Yin and Yang Siu are half white and half black. Since everything can be manipulated, SEO is powerful enough to join this list. With the advent of the modern era, most things are now connected to the internet. When you search for something, you go to the browser. When you buy something, you go to the browser first. When you want to learn anything, you go to the browser first, even when you are interested in the slightest thing, the browser is the first thing on your mind, it becomes as if we say nothing Without the internet, no internet, without search engines, no search engines without Search Engine Optimization (SEO) System. Without any manipulation, it is known as "White hat seo", and its other face reduces theft and manipulation to another concept called "Black hat seo".
In this article, you will introduce the first aspect of SEO, which is the white hat.
Second: What is the "White hat SEO" system:
_ Is to follow the approved methods in applying the search engine optimization system "SEO" without trying to manipulate the legal methods allowed by search engines, and White hat SEO includes a set of instructions for the contents of sites in order to improve the quality and ranking of sites
As an example: In the previous article we mentioned ten strategies for success in search engine optimization, the first of which is the use of keywords, keywords are white hat, as everything complies with the search engine guidelines to achieve high rankings and rise to the top of the white hat of search engines.
Third: What are the most important standards to which the white hat adheres?
1_ White hat SEO makes the necessary improvements to the pages of the site, such as the so-called landing pages, which are simple HTML codes that every webmaster must know and apply so that he can improve the readability of the site through search so that he can give search engines all the information about the site, so that they can Any site committed to White hat SEO should direct all search engines to everything that is important to the site.
Simple example: One of the most important rules of site optimization strategies is to make constant updates, even if it is a simple modification such as an image or a simple sentence, so when you follow these instructions, the SEO algorithms read the update as follows: Your site appears again on top of search indicators
2_ White hat SEO adheres to a set of non-HTML factors that also affect a site's ranking in search engines, and they are those that come from the reputation and strength of a site that adheres to white hat guidelines.
Example: links that act as a magnet for visitors and move the visitor from one link to another within the site. Another site administrator can like the content of the site and put some links on his site and promote it as well, as this depends on providing important information and unique content that attracts other site owners and makes them link to it, then White hat SEO acts as a supporting force for this system. .
3_ Design and create a professional website that is easy to navigate.
4_ Pay attention to the speed of loading website pages and the speed of loading images and videos.
5_ Targeting the most important keywords related to the activity and related to the content to improve the results.
6_ Create blogs and draft articles with unique and exclusive content about your services and products.
7_ Create backlinks from websites with a high scope.
and many other methods and tactics that can be broken down into integrated strategies; Work to improve all parts of the site internally and externally to work efficiently, ensure its continuity and survival, and publish the titles of scientific research.
Fourth: White hat SEO features:
First: Ensuring the survival of your site, as search engine optimization algorithms are constantly changing, so when the algorithms read any error or any attempt to manipulate, the site is permanently closed and its consequences become dire, as you lose confidence that search engines in your site become like putting a wall between your site and visitors.
Once your site starts climbing to the top of the search engines in a white hat fashion, it becomes difficult or even impossible to remove the site from the top search engines.
- Your site advertising security, where you can then publish your site links and advertise it on any other social media site without worrying about your site being blocked and the security of getting ads inside your site.
- Get instructions on the contents of the sites that enable you to constantly improve the quality and ranking of the site.
Fifth: The disadvantage of the White Hat SEO system:
Despite following the required guidelines from search engines in optimizing the site, White hat SEO is completely guaranteed to succeed, but unfortunately it takes a lot of time and patience for your site to be guaranteed to rise to the top of the search as it takes anywhere from 6 months to a year Complete, but the search engine trusts your site and ensures that it is completely safe for visitors.
Sixth: Why do we need to know White Hat SEO?
- Someone might tell you that white hat SEO is very boring and unprofitable. If you have a blog or business research, you may resent the long time your site takes to ensure its success, but as it is known, every success needs time, and every success needs long and deep patience, and this is the case with SEO for your site because it is the foundation of your site And everything is on a false and flimsy foundation and can easily fall off
- When you do white hat SEO, this gives you the authority to review the progress of your site and your work, so when you resort to crooked methods, you lose this feature and therefore you do not have the ability to follow the work well and know its flaws in your work that leave no room for your progress.
Find out how often your site has risen to the top of search engines and follow it.